Apex Hub was founded in Shenzhen in 2021 by Thomas and Sarah, with one simple belief: DTC brands deserve a supply chain as sharp as their marketing. Today, a team of 35 people in Shenzhen and Hong Kong sources, checks, brands and ships more than 10,000 orders a day for ecommerce brands worldwide, in English, French and Chinese.
Before Apex Hub, we were on the other side of the table: running stores, chasing suppliers on WeChat at 2 a.m., and discovering defects when customers did. The tools for marketing a DTC brand had become excellent. The tools for making and shipping the product had not moved in a decade.
So we built the partner we wished we had: one team in China that handles sourcing, quality control, branding, storage and worldwide fulfillment, connected to your store, with every cost itemized. No middlemen, no surprises on the invoice, and a person who answers.
Co-founder, product and growth
Over ten years in software engineering, then five years in digital marketing and cross-border ecommerce. Thomas builds the platform that connects your store to our operations, and keeps the whole thing honest: itemized pricing, live inventory, tracking that actually updates.
Co-founder, operations
Sarah leads operations: our warehouses, the quality control process and the network of factories and suppliers across China that we buy from. If a product can be made better or cheaper somewhere in the country, she knows where, and she has usually already visited the factory.
Our warehouse, quality control and packing teams are in Shenzhen, next to the ports and airports that serve the USA, Europe, the UK and Australia every day. Our sourcing network covers the manufacturing clusters across the country: electronics here, apparel in Guangzhou, small goods in Yiwu, home products in Foshan.
Read more about why Shenzhen is our base, or see which Chinese city makes what.
Sourcing, samples, production follow-up, inspection, storage, branded packing and shipping are handled by the same people. A product can move from a dropshipping test to bulk inventory to a private label range without changing partners.
Product price, service fee, packaging and shipping are quoted separately, before anything ships. You pay Apex Hub directly and we pay the factories. No hidden markup, no surprise at delivery.
Every batch is inspected against your specification before it enters stock, and every order is checked before it is packed. Defects go back to the supplier, not to your customers.
Custom boxes, inserts and labels designed and produced here, stored next to your inventory and used on every order. See our custom packaging options.
Want to see what that looks like for a real brand? Read our case studies: cosmetics, activewear and eyewear brands that scaled with us.
Trade.Talk to the team in Shenzhen about your products, your volume and your markets. We reply within one business day.